Maximizing ROI With the Fertility Nonprofits

Okay, you’ve donated your hard-earned money to one or more fertility nonprofits. So, now what? Will the patient referrals start rolling in? Will Google Analytics indicate all the click throughs you are getting via the banner ad you placed on its website? Will...

Words Matter: What Language Does Your Clinic Speak?

Guest blogger: Kristen Magnacca Darcy As a busy health care provider, it’s easy to sometimes lose sight of your interactions with clients and patients, i.e., you can’t see the forest for all the trees. Your day is jam packed with patient appointments and...